assisted selling

Assisted selling improves customer service and conversion rate

In retail sector, customer-facing employees are the point of differentiation between physical and online retail. The shopping experience through personal contact with employees in the store, such as assisted selling, cannot be compared to customer service in e-commerce. Currently there are still many customers that although they are informed through the internet about the products,…

Physical Retail

Physical Retail: Threats and Opportunities

According to the Spanish Confederation of Commerce, in Spain the retail industry accounts for 20% of national employment. However, in recent years many physical retailers have been forced to close their businesses due to the growth of online retailers. The good news is that according to the latest studies and surveys, physical retail in Spain…